Your Home Must Sell 3x Before It’s Really Sold

Hi ,

Yes, your home will have to sell 3 times before it’s officially sold. Hear me out…

Selling your home is not just about accepting the highest offer—there’s more to it. Let me walk you through the process in bite-sized pieces.

Sale #1: Getting the Right Offer

The highest-priced offer is not always the best option. We NEED to make sure that any buyer that writes an offer has the highest likelihood of closing. That’s because one of the WORST things that can happen is when a seller accepts the wrong offer, causing the deal to fall apart. The home then goes back on the market, forcing the seller to find a new buyer. The seller loses all leverage because…

• The home has been on the market for an additional 7-10 days.

• Future buyers might believe there’s something wrong with the house, even if there isn’t.

✅ How I Help:

Before accepting an offer, I’ll go through a detailed vetting process to ensure the buyer’s qualifications, financial strength, and ability to actually close.

Sale #2: Buyer’s Due-diligence Contingencies

Once we have the right buyer, they will 9 out of 10 times hire a third party to inspect the property, and typically, they’d be able to come back to renegotiate the price and terms based on any repairs needed. However, what I like to do for all my clients is to…

✅ How I Help:

I set an expectation upfront with the buyers, letting them know that we’re not interested in being nickel and dimed for any small repairs BUT only interested if something major is found. This is a life saver!

Sale #3: Handling the Appraisal

Finally, after the buyer’s due diligence period (7-10 days after accepting an offer), the buyer’s lender may appraise the property to verify its price. If the appraisal comes back lower than the price we agreed to sell for, the buyer may try to lower the sale price, which we don’t want, right? If that happens, I’d like to do three things:

✅ How I Help:

1. Similar to the inspection expectation, I’ve already set the appraisal expectation in the same conversation prior to an offer being submitted—that if the appraisal comes in lower than our agreed price, we are not interested in lowering the sale price.

2. To further mitigate any risk, if an appraisal does still happen, I’ll have you put together a detailed list of all the upgrades you’ve done since moving in.

3. I’ll meet the appraiser at your home for their one-hour visit, share the list of upgrades, and provide my pricing analysis to help reduce the risk of a lower appraisal.

🏁 You made it!

Those are the 3 main selling points your home needs to go through before it’s officially sold. If handled correctly, you’ll save money, close with a more qualified buyer, and have a less stressful selling experience overall.

Thinking of Selling or Buying?

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THANK YOU

Thank you for reading this week’s edition of my newsletter. I look forward to consistently bringing you helpful knowledge and being your one-stop shop for anything real estate.

Best regards,

Cale

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